In 1994, Diamond Wipes International debuted its original American-made microwavable hand wipes to local restaurants in Southern California. Today, the company manufactures and distributes these wet wipes — dubbed "oshibori" after the Asian tradition of offering hot and moist towels to guests — nationwide to all major foodservice markets. These complimentary wet wipes are available for private label to restaurant operators and foodservice providers. A competitively priced branding tool, with utilitarian value of convenience and cleansing, enhances the dining experience of guests while promoting a sanitary environment and personal hygiene.
Diamond Wipes International also offers its wet wipe private label programs for hospitality and travel, janitorial and sanitation, and healthcare markets. Popular products include makeup remover wipes, multipurpose cleaning wipes, and disposable adult washcloths.
Food and non-food alike, private label programs in FDM and MULO continue to evolve into new heights. Retailer private label goods are no longer about being generic and economical. Developing original and innovative products unique to each store brand is critical for retailers to succeed in today's highly competitive CPG landscape. Diamond Wipes International partners with some of the country’s largest drug store operators and budget retailers to develop their exclusive wet wipe programs.